EP022 | Pivoting with Purpose: Redefining Success with Kim DeLaney

Embracing Change: Kim DeLaney’s Journey from CBD Pioneer to Tiny Home Visionary

Discover how Kim DeLaney’s passion for health and healing led her to pivot industries and embrace new opportunities for community and growth.

Adapting During the Pandemic: A Journey of Resilience

Kim DeLaney’s entrepreneurship journey took an unexpected turn during the pandemic. Initially thriving in the CBD and cannabis industry, she encountered personal and professional obstacles that forced her to rethink her approach. The separation from her husband and a dispute with her landlord led to the closure of her brick-and-mortar store. However, Kim didn’t let these setbacks deter her. Instead, she adapted her business model to focus on mobile and pickup orders, leveraging the digital landscape to maintain her customer base.

Finding Growth and Mentoring at Co-Working Space

Determined to keep her business going strong, Kim moved to a co-working space at the Kabera Center for Innovation and Entrepreneurship. Here, she enrolled in the retail lab program and found herself nominated for a mentorship program facilitated by MIT. Despite only having a fledgling idea for a new business venture, Kim enthusiastically embraced the opportunities presented to her, eager to grow and learn from her eclectic team of mentors, which included the mayor of Concord and other local business leaders.

Pivoting to Tiny Homes: Health and Healing Reimagined

Kim’s transition from the CBD industry to the tiny homes sector wasn’t arbitrary. Her own health journey and the promise she saw in natural medicine fueled her passion for creating spaces that promote healing. The pivot was underpinned by her belief in the healing potential of natural environments and sustainable living. She envisioned tiny homes not just as a real estate venture but as a community-driven initiative aimed at fostering holistic well-being.

Building a Supportive Network

Kim often emphasizes the importance of not being discouraged by others and reaching out for support. Her proactive approach led her to the Chamber of Commerce and zoning office, where she received positive feedback and encouragement. Despite her disdain for traditional networking events, Kim understood the necessity of building connections, doing thorough research, and having meaningful conversations to achieve her ambitious goals.

Overcoming Challenges and Embracing Big Dreams

Throughout her journey, Kim encountered numerous challenges, from zoning and city alignment issues for her tiny home community to sourcing sustainable building materials. Yet, she remained undeterred, drawing inspiration from other entrepreneurs who turned humble beginnings into billion-dollar enterprises. She firmly believes in betting on oneself and finding silver linings amidst difficulties.

Aligning with Values: Sustainable and Healthy Living

Kim’s passion for sustainability is evident in her choice of building materials, such as straw bales and denim insulation. Her research led her to discover innovations like using recycled materials and healthier building alternatives. Kim’s alignment with her values extends beyond her business; it is reflected in her personal goal of creating her own space and contributing positively to her community.

Community and Impact: The Heart of Tiny Homes

The pandemic underscored the importance of community and space for many, including Kim. It catalyzed her vision of tiny homes as a lifestyle change, one that emphasizes communal living and sustainable practices. Her agribusiness brainchild aims to merge holistic healing with community-based living, creating spaces where individuals can thrive together.

Advice to Aspiring Entrepreneurs: Trust Your Vision

For those considering a career pivot or embarking on a new venture, Kim’s advice is simple yet profound: trust your instincts and believe in your vision. Her journey is a testament to the power of resilience and the importance of aligning one’s career with personal values and passions. By betting on herself and embracing change, Kim DeLaney has paved the way for a future where health, healing, and community take center stage.

Conclusion

Kim DeLaney’s story is one of adaptability, passion, and perseverance. From her days pioneering the CBD industry to her current endeavors in the tiny homes movement, she has shown that success often comes from embracing change and staying true to one’s values. Her journey serves as an inspiration to aspiring entrepreneurs, demonstrating that with the right mindset, any challenge can be turned into an opportunity for growth and innovation.

Discover how you, too, can harmonize your energies and unlock joy and power in your personal and professional life.

Meet Our Guest

Kim DeLaney holds a M.A. in Internet Marketing from Full Sail University and a B.A. in Mass Communications from East Tennessee State University. She has been involved in creative services with 15 years in marketing; including direct mail and email marketing. And nearly 10 years in event planning & tradeshow management.

Kim DeLaney started her entrepreneurship journey in 2017. My Green House LLC was established out of her own battle with an autoimmune disease. The mission was to expand CBD knowledge and its many benefits within the community. In 2019, she created the first major hemp industry event based in Charlotte called the Carolinas Cannabis Convention. In Spring 2021, expanding their event footprint, partnered with local hemp farmers to produce an outdoor festival in Rowan county incorporating onsite camping with hemp greenhouse tours, entertainment, speakers and vendors!

In 2021, HaZi Enterprises was created to encompass the holistic scope of the company. In creating a path for equality and equity within the housing market. Tiny House Big Movement was created in 2022 to develop tiny home communities. By collaborating with local leaders and green companies, the vision is to develop an eco-friendly and sustainable community.

 

🌟 Connect with Kimberly DeLaney 

@tinyhousebigmovement (IG, FB, LI)

@kimdelaneyco (IG, FB)

@kimsdelaney (LI)

Tinyhomefest.org

tinyhousebigmovement.org

 

DISCLAIMER:

This podcast is sponsored by KendraLosee.com. Some links are affiliate links, which means if you buy something, we may receive a small commission.


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Website – kendralosee.com

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On TikTok – @itskendralosee


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EP 022 – Transcript | Pivoting with Purpose: Redefining Success with Kim DeLaney

[00:00:00] In a world of big dreams and tiny homes, meet Kimberly Delaney, our guest today, the visionary behind the tiny house, big movement from pioneering hemp CBD, to revolutionizing the housing market. Kim’s journey is one of resilience and purpose. So join us as we dive into our inspiring story of sustainable living, creating pivots in your business and in your life when you need them to follow your values and follow your dreams.

[00:00:29] And building community empowerment while you do it. Hello friends, I’m Kendra from kendralosee. com and you’ve tuned into the Invisible to Invincible podcast where passionately driven business owners and entrepreneurs share their journeys from hidden gems to industry leaders. Together we’ll uncover the secrets, mental shifts, and business strategies that turned these hidden gems into undeniable forces.

[00:00:57] So hit that subscribe button and let’s dive in. Dive in. Hello and welcome Kim. Thanks for being here today. Thank you. I’m very excited. Okay. For those of you who are tuning in, I’ve known Kim for five years now, six years now, both of us were in the canvas CBD space and Kim and I were on a panel and I just, I saw her speak and I knew.

[00:01:24] that I was like, I want to be her friend. I was really excited when she said yes, when I asked her if she’d come on. Kim, can you please tell the people a little bit about yourself and what you are doing today? Absolutely. So I was in the cannabis industry pretty early on. Oh gosh. Oh Lord. I don’t even know the date.

[00:01:48] 2017, I think. And that’s, that’s when we met. So I was actually working for Adam and Eve corporate at the time. And I was out, I was in LA for business. And if you remember, the girls were like, You came all the way here for a meetup and I’m like, no, I think that the Trey show was in Burbank and I Ubered over to the meetup because it was like the same week I was there.

[00:02:11] So I was like, yes, I get to meet all the cannabis girls. And even before that, actually let me backtrack. So I started in CBD because of my home. my own health issues. And just really kind of got pissed off at the system. I’ve never been one that, that wanted to take or like taking medicine. If anything, I would take allergy medicine and that was it.

[00:02:28] Like in my mind, everything was a placebo. Like I’m that person. Um, and then got sick, you know, pretty bad, pretty terminal. And just started changing everything. Like my hair is natural. All my products I use are clean and natural and all that. Um, and, and, and, and, And just change my lifestyle. And so as I’m going through this change, I’m like, you know what?

[00:02:47] If I feel this way about medicine, there has to be other people going through the same thing. And so started researching and I was very I wanted like the full plant, which I’m in the south. So I’m in North Carolina, which I could not do the full plant here. So I just started researching different companies and, you know, how valid their products were.

[00:03:06] And honestly, at that time products, North Carolina were trash. So I had like, I purposely did not get North Carolina vendors. Had a lot of Colorado vendors, some California that could do across state lines. But that’s how I started with CBD and just really growing it here, tapping into my, my farmers. So we have a lot of farmers in the area, whether it’s hydroponic or out in the field or at greenhouse.

[00:03:27] So I really started kind of branching out with that and I started to create a convention. Because I would fly out West all the time. And then I would meet people from Charlotte that were out West and I didn’t even know we were here. So we created the care, the Carolina’s cannabis convention, to rein in all that Southeast region.

[00:03:47] Was really instrumental in that and was doing great. The show was fantastic. And then the pandemic hit. So same business, but just that was kind of my setup. My wake up call. I left Adam and Eve halfway through the pandemic. Had been there 10 years as a buyer. Loved my job, but it was. It started to become stressful because I’m dealing with import exports, so that was crazy.

[00:04:11] I found out that pirates are real, and ships crash, and dildos go flying in the water. So many things that you think don’t happen, happen. We don’t know what they were selling, but this is what they got. I kind of went through that, but then my son got super sick. And my kids are both like super social, charismatic, and that stifled my oldest son, like he went down hard and it was hard for me because I’m such an advocate for the plant from a healing mechanism.

[00:04:45] Now I’m like, do I give this to my young adult teen who is struggling mentally? I’m not confident enough in the plant to say, Oh, this is going to fix him. Or is it going to make it worse? We kind of went through that and then also during that whole time, like I’m going through a divorce and Adam and Eve is wanting us to come back in the office.

[00:05:05] And I’m like, I don’t want to go back in there. And you know, because of my illness and they knew I had been, you know, I had been in remission and everything, like everything was good, but I kind of used that as my Get out free card, but I need it. You know, looking back, I needed to do that, especially for my kids.

[00:05:20] They were just struggling, but from a corporate standpoint, they were so selfish in their ask because literally my boss called me on a Monday and she was like, yeah, we’re coming back to the office next week. Who’s confirmation office, who care, is a crisis in the whole United States. So that’s not going to work for me because at the time I think my daughter was, gosh, maybe she’s in kindergarten and both kids.

[00:05:47] And my son was in high school because they’re about 12 years apart, but both of them were, you know, remote. And computer bound. And there’s no way I could go back to work. I don’t have kids and I wouldn’t want to go. Exactly. And I was a, I was a, the brother’s commuter that they had. I’ll commute at like an hour and a half to work every day.

[00:06:07] Oh my gosh. I was like, no, this is for the birds. I cannot. So I finally ended up leaving after 10 years and it was like, you know what, like I’ve grown my business enough to work and sustain. So by the time I left, I already had my brick and mortar. So I just, I ended up letting my employees go. One, because we were classified as, I always forget the word, you know, the workers where they let you stay.

[00:06:32] Thank you. I don’t know. I can never remember that word. You just blocked it. You’re like, I don’t want to deal with any of that anymore. No, black hole, black hole. But the health department deemed us essential because people were dealing with stress so much, which. Kind of speaks to our, our county, you know, like to be so forward thinking and not just shut down.

[00:06:53] Oh, no, you’re just a pot shop. Yeah. So I thought it was pretty cool. So we were able to stay open through the majority of the pandemic. And I just worked there and literally put my four year old in the back of the store with the laptop. Well, the iPad so she could do her one on one with her teacher and girl, we had nap time and meditation and all the things like it was straight up like black hippie.

[00:07:12] Like we made it work. Crystals. I know that after all of that and being able to sustain, like you made so many pivots in the last couple of years from leaving Adam and Eve to evolving what you were doing with your business. Can you talk a little bit about that second evolution that you did with your business?

[00:07:36] Absolutely. You know, with the pandemic, you know, people were scared. So we kind of shifted and we started doing mobile orders and pickup orders. And I did a little delivery, but again, it was just me, right? At the time I was still married and we always worked different shifts. And so sometimes he worked during the day and I would close or vice versa.

[00:07:53] So once we separated, everything was on me. And so it became harder for me to do all the things and then leave the store to do the, you know, the orders or whatever. So now, even though I’m catching up, I’m still in the rears from when, you know, everything first shut down. And so got into this really like nasty brawl with, with the landlord company.

[00:08:13] And so what I realized is our. didn’t think about. They’re a huge family in the area. So I don’t know Belk, it’s more of a Southern retail chain. So it’s the Belk family. And I guess people don’t tell them, no. They may have met a little brown girl who told them no. So I had to get an attorney and it was. It was crazy, but we got all of that and shutting my door was one of the hardest things I had to do.

[00:08:39] So I said, God, you know what? I know this is ego. So I’m gonna put that to the side and just let me learn from this, right? So like we were talking about earlier, there is a lesson in this. So let me learn. And when I closed my doors, I still kept my, my. com for a while. And I was like, whatever I’m supposed to be doing with this, because I know my ultimate goal is to help people help me come back stronger and better.

[00:09:03] Like, whatever that looks like, help me come back stronger and better. And that’s what I did. So that’s how I got here at the co working space. And it’s crazy, Kendra, cause it had crossed my radar, like probably a year prior to me finding it. But I was like, oh, that looks cool. And cause co working was still kind of new then.

[00:09:20] So I’m like, what’s co working? What’s this about? This looks interesting, but I can’t do it cause I have a 9 to 5. And so it comes back across my radar. God moment. And I’m like, Ooh, I can do this now. And so came down, checked it out. The cool thing about the coworking space is it’s so about, so it’s called the Cabarrus Center for Innovation and Entrepreneurship.

[00:09:44] Everybody’s here. Economic development is here. The chamber, the small business center, like it’s all about business growth and that’s what I needed. And so I just tapped in. So they had all these like free business classes and programming and everything from real estate to branding to everything. And so I got in to one of their programs called Retail Lab.

[00:10:09] And again, because I had a brick and mortar, you know, some of that knowledge already had, but it filled in all those spots that I was not aware of. And like I told my class, cause we were the first cohort. Now they’re like on cohort number 10 or something. And it was 17 of us. I said, I wish I would have had this knowledge before I opened my doors.

[00:10:26] It was that instrumental basically. But again, God gave me what I asked for, which was the tools. And the connections. So left that program, you know, physically, I’m at home. It’s the first of the year. Girl, I’m unplugged. I’m sage in my house. I’m getting my husband, like, we got to go. We got to clear this space, Lord.

[00:10:49] Kim just moved everything out. I got my, I got my messy bun in, like I’m doing all the things, cleaning out the closet girl, I’m doing all the things. So I finally look at my phone and I have like several missed calls and the program coordinator here was like, have you seen my email? And I’m like, no, like I’m sitting here with a messy bun, what are you talking about?

[00:11:09] And she was like, we, you have been nominated to be in this mentorship program that is facilitated by MIT. And I’m like, what the, what? I thought I had missed the deadline. So I was thinking, Oh, I’ll, you know, I’ll apply next year when they bring it back up. She was like, no, we’ve already selected the candidates, but one of our guys dropped out because he went back to work.

[00:11:30] You’ve been nominated. You don’t even have to apply. Just send me your pitch deck, but I need it in two days. Oh my gosh. Did you have an idea? Like you had an idea by then, right? Yes, but that was it. Girl, it was just an idea. There was nothing for me in it. So here I am with, you know, the 48 hour crunch and she has to pitch for me.

[00:11:50] So I have to make it as clear and concise as possible. So I’m not even in the room and I still know very little about the program. I just know MIT mentorship. That’s all I know. Exactly. You have me at MIT. That’s I’m good with that. Exactly. Exactly. So I come in. So she calls me, she was like, you got in. And so she texts, she’s emailing me.

[00:12:09] She says, okay, so here’s your mentors. At this point I’m still kind of new in Concord because I’ve been on the road, right? I’ve traveled for 10 years. And so she’s texting me, she’s sending me the names and I immediately go on LinkedIn just to see, girl, my damn mentor is The mayor of Concord, a co owner in one of the biggest breweries here, who is also in real estate and a yogi, um, a young lady who owns two yoga studios.

[00:12:37] And she’s a accountant by trade. I’m like, forgive me. I’m trying not to cuss. I’m like, what the hell. What in the world? So, cause at first when she emailed me, I’m like, Oh, that’s cool. You know, cool. And I, when I go to everybody, I email her back. What the? She was like, I was wondering why you were so like chill about it.

[00:13:00] Oh my gosh. You’re like, I’m over here with my sage. Don’t bother me with your mayor nonsense. Yes. So goddess, you ask, here we go. Yeah. And we’ve been literally, I keep trying to divorce them because I feel like I’m like driving them insane. But you know, almost two years later, we have passed a tiny home ordinance here in Concord and hell, I have a show next weekend with tiny homes and, um, It has been crazy.

[00:13:30] Worthwhile, but crazy. I’m so excited. Okay. I’ve got questions. Okay. How did you go from You talked about the process of what happened, but how mentally, how did you go from CBD and cannabis to tiny homes? Like where’s that leap? How did that leap happen? So the commonality is the health aspect, right? Health and healing.

[00:13:57] So I don’t even know, I can’t remember if I’ve ever told you this. So I was diagnosed with morpholoma. And amyloidosis. So they’re like blood cousins, literally. And that was my first pivot internally was understanding natural medicine, right? So I had to go through that journey. And so as I’m saying to myself, legalization is taking forever.

[00:14:20] North Carolina has already said intentionally they were going to make the bill like hardcore. They already said that. Five years in, And I’m still struggling trying to keep my business afloat, but I believe in what this plant can do. So it was like, okay, I know I don’t have a green thumb, so I can’t grow.

[00:14:35] So that’s out of the question. I know that customer facing is not necessarily where I want to be, right? I did retail for years in college, high school, but right, but I’m a people person. So I’m like, how do I continue to kind of keep that distance that I’ve made, that progress that I’ve made in the industry?

[00:14:54] but look at something different. One day I was sick, girl, I’m laid out on the bed, like cuddled up. I don’t even know. I think I, I just ordered door dash for the kids. Cause I’m like, I’m not fucking cooking shit. Like I’m just here. Just be glad I’m alive. So I’m sitting there, the other rebel on YouTube and I had been trying to explain to people what I wanted to do, but nobody got it.

[00:15:16] When I tell you this, this chick popped up fairly young girl, and she was talking about, she was on tiny homes. Excuse me. And she had partnered up with the older couple who used to be very integral in their community. They did, they taught classes. They taught kids how to farm and they partnered up. So she used their land.

[00:15:36] So the other couple was like, yes, because we love teaching and we’ve gotten out of it. So half of their land they kept using for like this teaching, farm, gardening situation and the other half became this tiny home community. So it was like, and she was like, this is agribusiness. I was like, oh my god.

[00:15:52] This is it. This is what I’ve been wanting to do. I called the kids in, and they were like, What are you talking about, you crazy woman? I’m like, Agri hood. That’s the term. Agri hood. And it all clicked at that moment. Because, like you were saying, like, how do you merge the two? It literally just clicked at that moment.

[00:16:08] I was like, Girl, I think I text everybody. I was like, This is what I’m talking about. This is what it is. And it was not a short documentary. It was like an hour, hour and a half. But I was all in. But that’s what like fully planted the seed so that I was able to articulate the vision to everybody else.

[00:16:24] Like it started from that. And again, I’m still helping people and I’m still doing it from a holistic healing standpoint, right? That’s, that’s the whole goal is to, to heal people. So those of you who are listening and watching, Kim just outlined two of her top values that are important to her and how she’s aligning her business and continuing to align her business with those values.

[00:16:52] The three I’m guessing is family because of the commute and the focus and the, Like how many times you’ve mentioned pulling your kids into what you’re doing and doing it together and for them Absolutely. Absolutely. Just the difference it can make when you can work to your values and what’s important to you and that passion Absolutely part of when I met you And what I would say is one of the things that stood out to me right away is one your passion and you’re like strong sense of purpose and two is your crazy ability to connect with anybody when Kim says, Oh, I kind of knew some people, but I’d, I’d been traveling.

[00:17:33] So I didn’t really get to know a lot of people. And then you start talking to her and you realize that she knows everybody. And that she like, everybody knows her, it’s a whole thing. So you can listen to her and say, she didn’t really know that many people, but she’s working with the mayor now. Everybody says that everybody says that.

[00:17:51] So it’s funny. With the things and it’s so important because that’s part of what makes you and that’s part of what makes you unique. So when you talk about your business and you talk about what you’re doing, your passion and your excitement for it. It’s not contained to a tiny home, right? It’s all over the community and it’s all over the world because this is your vision and this is what you want.

[00:18:11] Yeah. Yeah. That’s what, yeah, the mayor, that’s what my mentors say. People buy into your passion and it’s just so interesting how y’all’s perception of me and then my perception of self, that’s just, I think that’s So when are you, cause we’ve, there’s a couple of things that I want to drill in a little bit more about because I think that you and I both experienced this, right.

[00:18:33] We were both in cannabis and CBD for around the same time and we both left around the same time and we left for different reasons, but kind of similar, right? Like it’s just, it’s a hard industry and when you have regulations, I mean, it’s hard in California, I can’t even imagine how hard it is in North Carolina and the Southeast, Yeah.

[00:18:52] Yeah. Yeah. But when you start to look at what to you because I mentioned this before we started is like some days I feel like it’s just easier. It’ll burn it down and walk away in slow motion Other days I’m like I The thing that I, I’m really proud of the work we did, but I also like the community of people that I met and especially of women business owners that I’ve met, I’ve never seen anything like it.

[00:19:17] Agreed. And I think it was, I don’t know, like it was just, I don’t want to say new cause there’s nothing new under the sun, but I think it was this, this commonality and we were trying to do something like Big and like we were all on the same page. And even though for the most part, like technically we were competitors, but there was just still this learning educational, I don’t like just girl power.

[00:19:41] I don’t even know. Like it was just this whole thing. And even today, if I reach out to Tony or, you know, anybody that was at that meetup, again, like it was one time, but, you know, like I’ve connected with you and Tony and oh God, I can see her face. I can leave her name. She does accounting, but, you know, a lot of you guys I still kind of keep in touch with, you know, whether it’s like I’ve called, I haven’t touched Tony in two years, but when I first started the tiny home thing, I just called her up instantly.

[00:20:03] I was like, okay, go ahead. From a lawyer’s standpoint, what can I do? What does this look like? It’s that, that bond of it all, I think. And, and being able to understand the struggle. You know, Karen, can’t think of Karen’s last name, but I visited her dispensary when I was there. Met her at the meet. No, I actually met one of her friends at the meet up and we went and met at her dispensary.

[00:20:20] And we hit it off like, Fast. And she even called me here in North Carolina a couple of times because her CBD business was struggling and she had a yoga studio. Yeah. Yeah. Yeah. And so she’s so inspirational. I will steal her post in a second. I love me some Karen. Yeah. It’s like, it’s just, it’s that like that one meeting of two hours and it’s like making those connections.

[00:20:44] It’s just, it’s that, it’s that unspoken thing. I forget that you flew across the country and were there for, I remember being like, cause I just remember driving up from San Diego, you guys, like I had decided to, so I got into cannabis because my first client, like when I opened my agency, the end of 2016, my first client was a cannabis client.

[00:21:04] And it wasn’t even, it had just been voted legal in California. So we were like, I was like, I guess they can help you. Let’s figure this out together. And they took me to a networking event in San Diego and I growing up in a small hippie beach town was expecting like the hippiest of the hippiest burnout, like surfer here in San Diego.

[00:21:24] And it was the opposite. Of that. Exactly. Yeah. It was the exact opposite of what you’d think. So I was in there a couple months, I think six months, and then I get, I saw this event posted on Facebook that there was a meetup in LA and I was like, I guess I’ll just go to la. Like I drove up, I didn’t know anybody like driving my little Prius up to La

[00:21:47] And it’s so funny that that’s how a lot of this started for so many people. And it’s that, it’s that community that I think. If I could carry anything besides the X, like the lessons learned, the good and the bad, but it’s that community of people and just how important community is and finding those like minded people who are going through something similar or who’ve been through it and can help others give back, like you said, no competitors, the only people, this is funny, this is a total confession, the only people I ever considered competitors were people who were like, Rude, right?

[00:22:24] If you’re not going to be part of the fun and you’re going to be a little not, yeah, I’m not going to say bitchy, but if you’re going to be a little rude online or condescending or any pick a word, uh, you are a competitor. Exactly. Yes. You could do the exact same thing I do, but you’re going to do it differently and you’re going to do it.

[00:22:45] And so then it’s fine. Like I’m not for everybody. I know that. You know, this person over here is going to be a better fit. They’re going to, they’re going to be able to help you in a way that I can’t. Exactly. Exactly. Yeah. And the only way you don’t get that is if you’re like somewhere in there. Piss me off.

[00:23:03] Girl, the day we had our grand opening, there was a guy here. He was a franchisee for, I think it’s called MyCBD. Like I can see the logo, but I can’t remember the name. I think it’s called MyCBD. He was such an ass. So he walks in and he’s all snooty and looking. And we’re like, you know, hey, can I, cause he didn’t say hi.

[00:23:21] He didn’t say anything. He just walks in looking crazy. So we’re like, hey, how are you? He’s like, good. And he said something snarky. I can’t remember. And then just immediately left out. And we’re like, what the, what is his problem? And come to find out he had opened his dispensary in downtown, which was like, Four or five blocks from me, but I’m like, we’re not even the same.

[00:23:41] You have white label. I have actual hand selected product and you’re overpriced. Nothing. And he’s in there like, Oh, this is cute that you think you can. Exactly. Yes. Oh my gosh. So he didn’t last long. He, he left here. Cause he had, I think he had two dispensaries. He had one in Boone, which is like. two and a half hours away.

[00:24:04] And then he had the one here and was basically sleeping, sleeping in the back of his space. And it was a, it was a pretty decent store. I would say close to 2000 square feet. But yeah, he was like, you can’t, you can’t contain that with the price of CBD and, and your downtown. Absolutely not. So I’m really excited about what you’re doing and are the, let’s talk about your tiny homes right now, your business and that.

[00:24:30] And so can you tell us a little bit about what. It is how you’re working and besides getting the ordinance changed like a little more details around that now. Yeah. Yeah. You know, with, within the industry, you, with any tiny home community, you have to make sure that zoning and the city is in the court, right.

[00:24:48] It’s lined up. So that’s, that’s the big part. So we got through that. And now we’ve actually identified a builder. So we’re trying to make sure that all our vendors that we work with really align with our mission, right? Which is quality and equity in the housing market. Making sure that they’re clean bills, they’re sustainable, eco friendly, green, as much as possible, because we still want these to be, you know, sustainable.

[00:25:09] Housing is affordable. I try not to say affordable housing because it has a negative connotation. Yeah. Yeah, and I also think there’s a crock Right, like we are all on the shuttle bus. Like everybody is hurting and if you’re not a homeowner You’re a renter and rent is insane. And so it’s we’re trying to change the mindset of what That word means, and also saying this can be an alternative.

[00:25:33] This can be a real solution. And so we’ve aligned ourself with a builder who is a steel frame builder. They use recycled steel from automobiles and it’s fantastic. They can do a build in 30 days and we’re super excited about it. So one of the, one of the partners is African American and he’s a robotics engineer.

[00:25:52] He’s super smart. He cracks me up cause he’s. So Frazier, like he’s that like funny and he’s from New York. So he doesn’t give a whole hell and oh my God, he’s hilarious, but he’s so fricking smart. And so we’re partnering with them. And so our goal is to really educate our community, but also say, This is something that we can do.

[00:26:16] Make it a plug and play for the other counties around here. Because Charlotte is pretty big and it’s growing rapidly. And with that comes astronomical health, right? Not California, but still, I think, about a month ago, I’m in Concord, which is like the suburb of Charlotte, and I think the median house price right now is like 370, somewhere like that.

[00:26:40] Again, for somebody on the west coast, that’s not horrible because I know y’all’s prices are insane, but it’s okay. That’s that’s a lot for this market. And especially, you know, as gentrification is coming into play and all that, what are we doing with those that can’t afford that? And so it’s really kind of pushing the line saying, Hey, we got to do better.

[00:26:59] This, this is something that’s got to happen. And so now we are, we’ve kind of, So I have the non profit, which is Tiny House Big Movement, and then I have my for profit, which is Hazy Enterprises Incorporated. And so that kind of serves as the umbrella for the company so that we can play off of each other.

[00:27:17] Tiny House Big Movement will purchase the land so that we can keep that as a land trust and that will keep the home prices lower. And then Hazy. We’ll purchase the house and do the build basically. Um, so that way we keep everything in house. So even though we’re working with a traditional builder right now, our goal is as we grow, then we will create our own internal build team.

[00:27:42] And that way we can really tap into those sustainable products. So looking at bamboo, looking at hempcrete and really focusing on making these. These bills as clean as possible. That’s so impressive. I have a client who does, they build ADUs, they design, they don’t build, they design ADUs in San Diego, which is, you know, a huge thing here because, you know, on all the extra land, everybody has to like, just get more people in, but create them.

[00:28:08] But one of the things that she as a designer is known for is doing blue gene installation. Oh, so they take their, she’s gonna, she’s gonna cry when she hears me trying to describe this, but they basically take old denim. Okay. You can turn it into insulation. So she built, she’s built several buildings around San Diego that are insulated with old denim.

[00:28:37] That’s amazing. Yeah, I went to Berkeley and learned that and then it’s very much, that’s what she uses and that’s what like somehow because of the way the material is, it works really well as an insulation. Well, I was trying to, when I was first trying to With straw bills too, sorry, straw bill, denim, straw bills?

[00:28:57] Yes. Yes. Yes. Like that kind of thing. Yeah. Yeah. She’d be crying if she hears this. I love it. I love it. I love it. I had looked at, so I tried to figure out Hemp Creek. So when, at the time when I was first dabbling in it, it was only in Europe, right? It was across seas. It wasn’t here. And then started hearing more and more and more.

[00:29:18] And I think there’s a facility in Knoxville or Kentucky that came about two years ago, I think, but I was chatting with somebody. No, I was doing a Google search and I came across Parsons School of Design and they, you know, they have this program for health, healthy building materials and affordable housing, I think.

[00:29:41] So I saw someone across that and took those classes and that’s when I learned so much about the toxins and the hazardous building materials and the other and like you were talking about, ABA. Woman clothing and all of that. And how we can use that and how it’s, you know, the dangers of it and all that.

[00:29:57] So it was, it was very interesting to know, and it was cool that somebody else was like already digging into it. Right. The research is there, like it’s on other people’s radar. But the bad part is you fall down the rabbit hole and you’re like, fuck, I don’t even wanna breathe, it’s everything is during.

[00:30:12] Yeah. Yeah. I’m going to pull back at some time. Cause I’m like, Sometimes knowledge is not power. Sometimes knowledge is scary. Sometimes knowledge makes me want to get a bubble around me. That’s not plastic, that doesn’t have BPEs, that doesn’t have this, that doesn’t have that, that has filtered air, but not filtered this way, filtered this way.

[00:30:35] There’s so many things, but it’s really important that. We become aware of that because the world is changing. It’s continuing to change and there’s things that we can do to make healthier choices. Agree. Yeah. And there’s some that are, you know, it’s funny because my friends and I have always joked around that we would.

[00:30:55] Everyone wants to retire on like a tiny home community, like everyone has their own space. There’s some in the middle for everybody, but we all have our own room, like our own space for us. And it’s just such, it’s, it’s a true story, right? Like it’s, it’s how things are moving and it might not need to be when you retire, because there’s a lot of communities and that need that.

[00:31:20] And I think too, honestly, I think with the pandemic, it really showed us as a people that community is important. I think it showed us what we, again, as horrible as it was, I think it showed us what was necessary, which is going back old school, like having community, right? Having that nosy neighbor or having the kids outside, like, Really pulling back.

[00:31:42] Do we really need all that square footage? And I think even though tiny homes were looked at as a trend, now we’re, we have a solution and we’re realizing we don’t really need all of that. And I think that’s why too people are gravitating towards it more than, you know, just their vacation home or whatever.

[00:31:58] Like it’s, it’s a lifestyle change and I think people are ready for it now. Yeah. Although I left the pandemic wanting more space, not less because I have a small condo and I had an accidental roommate in it for 10 months. And so me, my dog and my accidental COVID pandemic roommate, it was much too small of a space.

[00:32:19] I’m just going to whisper that like, when he listens, he can’t hear it. We had fun, but it was just too small of space. I was like, I need more room. I got it. I got it. That’s when you just go to the beach. Just walk. Just go to the beach. They were closed. Yeah. Oh, that’s right. The parks were closed. The beaches were closed.

[00:32:41] They were all closed. Once things started to open up a little bit and there was more like outdoor space, we could, it got better, but for a little while there. Anyway, though, I don’t want to end on that note. Not at all. So you’ve done so much in terms of. Pivoting from corporate. To have in your side business.

[00:33:04] I don’t even want to call what you had a side hustle because it was so big that sounds like it’s diminishing all the work you’ve put into your CBD business while you were working full time. Yes. Yeah. That’s not a side hustle. There’s nothing side about that. What advice do you have for someone that might be listening?

[00:33:25] That’s one. There’s two questions I have here. So the first is what advice do you have for somebody who might be in a situation? and need to decide and just trying to decide whether or not to change it. So if they have that full time job to go start that, if they have a business, then it has them in working to pivot to something new.

[00:33:43] Do you have any advice for somebody who might be in that kind of situation? I would say Trust your instinct, you know, whether you meditate or universe or God or Buddha, whatever. Tap into that and listen, because you’re going to have naysayers like, you know, I love my family. They already know I’m crazy hippie girl, so they let me do my own shit.

[00:34:07] But, sometimes family doesn’t get it. They do not get it. And you have to be strong enough to believe in yourself and your vision to go forward. And it’s funny because when I was at Adam and Eve, I had a plan like, okay, if I, cause 10 years was never the goal. My dad, I am Southern. It took me six months for I told my daddy where I worked.

[00:34:30] Girl, when I told him, I was like, I’m not in the movie. I just sell products. Like he hated it. And I remember like having this list. I was like, okay, now, you know, five years, I’m like, okay, if I can make it to 10, I’ll get, I’ll get, A huge dividend because they were no longer giving stock out because they had exhausted it.

[00:34:49] So I was like, okay, if I could do that, then like I can purchase land. So I had this, had a goal. And because at this point I knew landlords were crap, especially when commercial, right? Commercial real estate. So I was like, you know, fuck the man, I’ll be keeping my own shit. That’s how it all started. And I was just like tuning in.

[00:35:05] What do I need to do to make this happen? So most of my, my, my passion, my gut was just to say, screw the system. Like, I’m tired of this. I’m trying to get ran over by a man who has money, who can’t empathize with me, who doesn’t negotiate because I’m a strong negotiator. That’s why I had my job and I’m going to do this on my own.

[00:35:24] And I remember I was talking to one of the older ladies in the procurement office and she was like, and she’s super God and she was like, You’re, you’ll be fine. Just go do it. You already have a business. You’re already established. Hell, you have employees. What are you, what are you afraid of? God is gonna take care of you.

[00:35:42] And you know that, right? But what do they say? Fear is the hardest thing to have, right? You can’t see God, but I have to think he’s there and that’s, that’s faith. So that it really was like taking a step out and be like, okay, you know what? I’m already established. And yeah, and I have credentials, so if it fails, I’ll go back to school or I’ll go get another job, but I gotta kind of bet on me, and, you know, not to be like, what’s the word, jealous, but Mr.

[00:36:13] Harvey, who owned Adam and Eve, he just passed away two, like two Christmases ago, girl, he knew everybody’s name. He’s like in his 80s. And my homegirl was his assistant and he was just so cool. And I’m like, he started Ab and Eve from his college dissertation at UNC Chapel Hill. It was on something about sexuality rights.

[00:36:34] Cause it was the seventies. And he grew that from his college dorm, fricking selling VHS tapes moved into a warehouse. Yes. The city like kicked them out, you know, old school movies, like with the torches, kick them out. Right. They were raided by the FBI several times and, and now they’re like chamber business of the year.

[00:36:56] There’s this whole thing and you know, 40 years in and they employ over 300 people and that’s what I want. So not from a jealous standpoint, but like this man created a vision into a billion dollar company. Girl, when I tell you, we made so much money during the pandemic. Every time a single check came, our sales skyrocketed.

[00:37:17] It was the biggest commission checks I ever made. ever during that time. So not having the commission checks and my 10 year, 10 year, you know, check. I’m like, shit, I’m leaving now. I’m good. But it is, it is, it’s betting on yourself. It’s betting on yourself taking the leap. If you fuck up a bill, it’s okay.

[00:37:37] Pick it up, learn from it. That’s my thing. No matter how bad things get, I’m like silver lining, silver lining, where’s it at? And I try to find a silver lining in it. And I think that’s what kind of, that keeps me afloat. That’s fantastic. That’s fantastic. Thank you. And last question, Kim. First of all, I’m going to put all the connections of where you can find him and learn more about her nonprofit as well as her for profit for tiny home communities and in the notes and in the show notes and chat and below and all the places.

[00:38:07] But Kim, what advice do you have for someone who is Looking who’s, you, you just talked about betting on yourself, but what, what advice do you have for somebody that might be looking to start something that’s so much bigger, right? Like a nonprofit, a tiny home community working on changing legislation.

[00:38:28] Like you dream big when you dream. Yeah. Yeah. Well, here’s the thing, Kendra, I don’t have people that tell me I can’t do it, which is good and bad. So I’ll just say it. I’ll just say it. So literally when I, before I like started my CBD company, as a little girl, I went to this, it was called the girls club.

[00:38:49] Now it’s like national. They combine it as a girls and boys club. But back then it was just the girls club, right? I learned how to cook. So fell in love with computers, like all the things. At the girls club, we would go and volunteer at the chamber of commerce. And I remember we would stuff bags for new businesses.

[00:39:05] But that I just remember, I loved going, so when I started my business, the first phone call I made was here to the Chamber of Commerce. I’m like, Hey, have a question that had just passed the Farm Bill, right? So 2018 Farm Bill. So I called, I’m like, Hey look, I wanna do hemp, and I’m trying to upsell the organic and all that.

[00:39:22] And I’m like, but I’m, you know, it’s, it’s still cannabis. We’re in the south and I’m black. Like, I was just super transparent. And so the director who’s still here now, she was like, okay, yeah, come on. And it was like I needed that buy in. So fast forward to today. She’s still here. I now call her my auntie.

[00:39:40] We look nothing alike. She looks like this. I look like this, but she’s my auntie. She’s my girl. So during this whole pivot, right? Shut the doors. Now I’m here at the co working space and I’m like, hey, Barb, what do you think about this? I’m thinking about going into tiny homes. She was like, Oh shit, if anybody can do it, you can.

[00:39:55] That’s what I’m saying, Kendra. Nobody says, that sounds impossible. And so I just kind of take that and be like, okay, okay. So since I had been researching it for so long, I kind of knew some of the hurdles, right? So there’s always this talk like, Oh, zoning is so hard to get to. Again, God moment. And I know we got to wrap up.

[00:40:16] I literally called zoning. No, I emailed, I Googled the guy’s information. I just saw him at a ribbon cutting two, five minutes ago. And I was like, Hey, I want to get some tiny help started here in Concord. I would love to have a conversation with you. He immediately. email me back. I was like, absolutely.

[00:40:35] Here’s my census information. I’ll have her set up a meeting. So I’m like at the computer, like what is happening? I get to the office. He has three of his associates. They’re all ears. They’re like, yes, this has been on our radar, but the people who wanted to do it have now retired. So this is perfect timing.

[00:40:52] I’m like, what is happening? And it’s been like, girl, it’s been like that the whole time, like, like we’ll be in a meeting and I’m like, Oh, we need to meet this person at this organization. Lo and behold, I’ll be in like some homelessness task force or something with the city. And I’ll turn, you know, the, the, the book’s called all the, something like all the people sit in the lunchroom, sit at the table together.

[00:41:12] So basically it’s not, if you know, all black people are like all Asian people. So I’ll always find, you know, the black person I’m like, Hey, especially if they’re older, you know, Southern hospitality. I’m like, hi, Miss Jane or whatever. And this every time. We have just been talking about this organization and lo and behold I’ll be sitting next to the person that we were just talking about.

[00:41:30] Like it happens, it’s God just puts these little morsels in. And it’s been like that the whole time. It’s been crazy. So it’s just, it’s doing your research. It is stepping out, having conversations, making connections. Here’s the crazy part is I hate networking. I hate like going to a function that was brutal for me to come to the meetup that we met at.

[00:41:51] I hate stuff like that. Mm hmm. But I’m a people person, so I don’t mind talking to people, but I hate not knowing anybody and walking in, but yeah, but it’s, as you can tell, like with the mentor thing with the MIT, it was literally because I, I just showed up and people knew they were like, Oh, that girl, because I was just here and I was hungry for it.

[00:42:09] I wanted the knowledge just that is, you just, you, you do your research and you just go after it. Thank you. And those of you listening and tuning in watching can see, I think it’s very clear why I adore Kim. I was so excited to get her on. It’s very clear her energy, her passion, like you just have to love it.

[00:42:33] So Kim, thank you so much for joining. I’m like I said, I’m going to leave links for everyone to get ahold of you and check out what you’re doing. I think what you’re doing is awesome. Absolutely inspirational, especially having seen what you put together and what you built for cannabis and CBD in the South.

[00:42:48] And now look at what you’re doing. Like you guys, no one says, not only does no one tell her no, but she’s just unstoppable anyway. So it doesn’t matter. And so I want to thank everyone who is, Kim first, thanks for joining today. Absolutely. And for those of you who are watching, tuning in, thank you for joining us as well.

[00:43:11] We are all about passionately driven business owners and entrepreneurs guiding you to success in business and life because it’s never too late to make your business and career work for you and not the other way around. Until next time, I’m Kendra Losee.

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